What kinds of sponsorship opportunities are available with
The Hollywood Canteen?

BOOTHS / KIOSKS
Vendor Booths at Entrance
Vendor Booths in “Vendor Village”
Vendor Booths along Center passage
Information kiosks – brand education

HOTEL PACKAGES
Hosting room allotment to each hotel
Room Packages
Gift Bags in hotel rooms (2400 + units)
Signage in Lobbys @ check-in
Print Collateral – hangouts at each hotel
VIP Lounges / Pre-Party events / After Hours Events

INTERACTIVE PARTICIPATION
Membership Sign-Up – booths / kiosks
Mailing List – available thru Website
“Hosts” or Spokespersons in each Lounge
Information Exchange / Information tables
Program Guide / Handout at Entrance
Program Guide / Information at Ticket Purchase
Program Guide / Information with Hotel Packages
Participation in various Gift Bags

LOUNGES / LIFESTYLE SEATING AREAS
On-site “Hosting” of each lounge w/ exclusivity
Signage and Branding opportunities
Projections (Video or Gobo)
Promotional Staff – handouts / interaction
2 VIP Lounges at premium ticket value (Hosted Bar)
VIP Lounge for invitation only (Celebrity & Artist)

ONLINE PROMOTIONS
Email blasts ( 50,000 unique, weekly)
Viral Campaign (100,000+ recipients)
Event E-Letter with pre-sale tickets (7500 recipients)
Dedicated Website updated daily
Website referral links for up to 1 year following Event

PRESS RELEASE / PR
“Naming Rights” on GIANT Village press releases
Mention in body of PR blast & GIANT Village publicity

PRINT OPPORTUNITIES
Advertising (LA Weekly, LA Times, Trade Mags, etc)
Promotional Flyers ( 250,000 + units)
Branding on Event Tickets and Event Wristbands
Retail Point Of Sail (POS) Displays
Event Handout – Program Guide
Napkins, cups, tshirts, matchbooks, etc.

BARS
Signage on bar tops
Signage on bar backs and fronts
“Naming Rights” to each bar ( 3 main, 10 satellite )
Print Collateral – napkins, trays, etc
Video Projection – screens above bar
Hosted Bar – exclusive for each location
Promotional Staff for interaction/recommendation
Drink Specialties

GIFT BAGS
Participation in full event gift bags (15,000+)
Participation in Hotel Packages ( 2400 - 5000 )
Participation in VIP Tickets ( approx 1500 )
Artist / Celebrity Gift Packages ( approx 200 )

ENTRANCEWAY / EVENT GATES
Archway Signage
Sign Posts & Sandwich Boards
Wrapping Fencing & Event Barricades
Projections – on walls and street
Booth Setup – Vendor Kiosk
Print Collateral – Handouts to ticketed guests
Bracelet / Wristband Branding

PROJECTIONS
Video Projection at main bars and stages
Video Projection at Event Entrance
Gobo Projection on walls and street
Slide Shows in various lounges and exterior walls
Inclusion in Hotel Packages for “in-house” content

SIGNAGE
Stage placement
Cover or Hang on Street Signs & Storefront Windows
Wrapped Fencing & Privacy Barricades
Projections – on walls and street, bars and stages

STAGES
“Naming Rights” to each Stage (5 available)
Branding on stage – Overhead Truss & Scenic Backdrops
Branding on stage – Video Projection
Hosted Bars near each stage
Backstage Hospitality – Artists and Celebrity

VIDEO OPPORTUNITIES
Event commercial / trailer (MTV, VH1, E!, Local Services, Etc.)
On Site Video Projection (at main bars and stages)
New Years Eve Countdown Video
Event media coverage
Inclusion in Event DVD / Promo for 2006



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